In 2008  three skaters of bilbao, decided to open a business selling t-shirts, sneakers and skate jeans, that is, clothing and footwear, very select, not seen in any store in Bilbao. The store is called Skate or Die for a very basic thing, the three skater creators of this store do not know how to live without skateboarding, and they sell clothes
They do not know how to live or products related to the world of skateboarding.
This store sponsors a lot of good skateboarders of Bilbao of all ages, providing them with clothing, skateboarding material and good skateboarding championships in which to participate with great skateboarders who are watched by big sponsors so that they can grow and incorporate even more in the world of skateboarding.